Under the crisp December sky of 2025, where the first flurries dusted Fifth Avenue like powdered sugar on a gingerbread skyline, Rockefeller Center pulsed with the kind of magic that turns tourists into believers. It was Wednesday, December 3—mere days into the holiday whirl—and the plaza had transformed into a winter wonderland prelude: ice skaters carving figure eights under strings of twinkling lights, vendors hawking roasted chestnuts that scented the air with smoky nostalgia, and the colossal Norway spruce from East Greenbush, New York, standing sentinel at 75 feet tall and 45 feet wide, its boughs heavy with 50,000 LED bulbs waiting for their moment of ignition. For 93 years, this ritual—the lighting of the Rockefeller Center Christmas Tree—has been New York’s yuletide heartbeat, a spectacle broadcast to millions where pop divas belt carols, Broadway belters dazzle, and the tree’s glow signals the official kickoff of joy season. But last night, during the live taping of NBC’s Christmas in Rockefeller Center, something shifted. The glamour gave way to grit, the polish to profundity. Country music’s unassuming monarch, George Strait, stepped into the fray—not as a guest star in sequins, but as a storyteller in Stetson and boots, delivering a set that eyewitnesses are calling “history you could feel in your bones.” Though the special won’t air until later this week, whispers from the 10,000-strong crowd are already rippling through Nashville’s honky-tonks and Hollywood’s green rooms: Strait didn’t just perform. He transported us home.
The evening unfolded with the familiar fanfare that has defined the special since its 1951 debut on The Kate Smith Show. Hosted for the first time by Reba McEntire—the fiery-haired force of nature whose voice could melt permafrost—Christmas in Rockefeller Center promised a two-hour extravaganza of seasonal sparkle. McEntire, fresh off coaching The Voice and starring in her sitcom Happy’s Place, bounded onstage in a crimson gown that evoked Santa’s sleigh, her Oklahoma twang booming through the chill: “Y’all ready to light up this town like it’s on fire?” The lineup was a veritable holiday buffet: Marc Anthony’s salsa-infused “Feliz Navidad” had couples swaying in the plaza; Halle Bailey, the Little Mermaid herself, enchanted with a ethereal “O Holy Night” that turned the ice rink into a frozen cathedral; Michael Bublé swung into “It’s Beginning to Look a Lot Like Christmas” with his trademark velvet croon, drawing cheers from bundled families; Kristin Chenoweth, pint-sized powerhouse, warbled “Merry Christmas, Darling” in a voice that punched above its sparkle-dusted weight; Laufey’s jazz-kissed “Winter Wonderland” evoked smoky lounges; New Edition’s R&B harmonies on “This Christmas” sparked impromptu dances; Brad Paisley and Carly Pearce tag-teamed a twangy “Let It Snow!”; and Gwen Stefani closed the musical parade with a No Doubt-nodding “You Make It Feel Like Christmas,” her platinum bob catching the spotlights like fresh-fallen snow. The Radio City Rockettes, marking their centennial, high-kicked through a precision routine that had the crowd roaring, their sequins flashing like a thousand tiny ornaments. TODAY anchors Savannah Guthrie, Craig Melvin, and Al Roker popped in for banter, Al’s weather puns landing like gentle flurries.
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But amid the star-studded swirl, as the clock ticked toward the 10 p.m. climax, the energy palpably shifted. The cameras panned to a figure slipping onto the stage from the wings: George Strait, the 73-year-old King of Country, looking every bit the Texas rancher in faded Levi’s, a crisp button-down, and his signature black Resistol hat tipped just so. No entourage, no pyrotechnics—just Strait, his weathered Martin guitar slung low, and a spotlight that seemed to dim the city’s neon pulse in deference. For decades, Strait has been country’s quiet colossus: 44 No. 1 singles, 120 million albums sold, a neotraditional sound that resurrected honky-tonk when synths threatened to sanitize the genre. He’s the man who walked off the 2013 ACM Awards in protest of overproduction, who sells out stadiums without a single TikTok dance, whose lyrics about lost loves and dusty roads feel like dispatches from a heart still beating under the big sky. Yet here he was, in the epicenter of Manhattan’s holiday hustle, bridging the honky-tonk to the high-rise with a set that eyewitnesses describe as “like stumbling into a family Christmas Eve jam session—raw, real, and right.”
Strait’s arrival wasn’t a total surprise; his name had leaked in pre-taping buzz, a coup for McEntire, who grew up idolizing him in McAlester, Oklahoma. “George Strait in New York? Honey, that’s like Santa riding a longhorn into the North Pole,” she’d quipped to People days earlier. But no one— not the NBC execs scripting the runtime, not the fans shivering on the barricades—anticipated the depth he’d mine. He opened unaccompanied, fingerpicking the intro to “Amarillo by Morning,” his baritone a low rumble that cut through the plaza’s murmur like a winter wind over the plains. The crowd, a melting pot of Midwestern families in Packers beanies and cosmopolitan couples in cashmere, fell into a reverent hush. Strait’s eyes, crinkled at the corners from years squinting into stadium lights, scanned the faces—not the VIP bleachers, but the everyday revelers bundled against the 28-degree bite. “This ain’t Nashville,” he drawled, a faint smile tugging his mustache, “but y’all feel like home tonight.” The song unfolded like a fireside yarn: the rodeo rider’s endless chase, the dawn breaking on empty arenas, Strait’s voice gaining gravel on the chorus—”Amarillo by mornin’, up from San Antone”—until the final notes hung, fragile as hoarfrost.
What followed was the evening’s alchemical turn: a medley that wove Strait’s hits into holiday filigree, transforming the tree-lighting from spectacle to soul-stirring. He eased into “Check Yes or No,” that 1995 sweetheart’s pledge, but laced it with a yuletide twist—imagining schoolyard crushes under mistletoe instead of bleachers. The crowd swayed, parents hoisting toddlers onto shoulders, their glow sticks tracing arcs like shooting stars. Then came “The Chair,” his 1985 chart-topper of barroom flirtation, reimagined as a fireside pickup line on Christmas Eve: “Well, excuse me, darlin’, is somebody usin’ that old wish book?” Laughter rippled, warm against the cold, as Strait’s wry delivery painted vignettes of awkward holly-jolly hellos. But the pinnacle arrived with “Give It All We Got Tonight,” the 2013 ballad of middle-aged romance, stripped to acoustic intimacy. Strait poured vulnerability into every line—”Feels like we’re slippin’ away, but I remember how it felt”—his guitar a gentle counterpoint, evoking not just lost youth, but the quiet miracles of enduring love amid the season’s frenzy. McEntire joined for the bridge, her soprano harmonizing like a long-lost sister, their voices twining in a duet that felt less rehearsed than remembered.
Eyewitnesses— from a bleary-eyed sound tech who’d worked a dozen tree-lightings to a wide-eyed teen who’d won tickets via a SiriusXM contest—paint the scene in vivid strokes. “It was like the whole plaza exhaled,” recounted Maria Lopez, a Bronx schoolteacher who’d snagged front-row spots for her family. “George wasn’t performing; he was confessing—about family, about the road, about how Christmas ain’t about the gifts, but the ghosts you gather ’round the table.” Phones captured snippets (despite NBC’s no-recording pleas), clips leaking onto TikTok and X by midnight: #StraitAtRockefeller trending with 2.5 million views, fans splicing his “Chair” chorus over slow-mo tree twinkles. One viral reel, a shaky-cam of Strait tipping his hat mid-song, captioned “King of Country conquers NYC—boots optional,” racked up 1.2 million likes. Nashville insiders buzzed too: Blake Shelton texted McEntire post-taping, “George just made Manhattan feel like a back-porch hoedown—genius.” Even coastal skeptics thawed; a Variety stringer, live-tweeting from the press pen, admitted, “Strait’s set was the night’s North Star—simple, sincere, and somehow seismic.”
As the clock struck 9:58, the crescendo built: McEntire rallying the ensemble for a communal “Jingle Bells,” the Rockettes tapping in sync, Bublé and Stefani chiming in with jazzy ad-libs. Strait lingered onstage, guitar in hand, joining the fray with a baritone “Dashing through the snow” that grounded the glee in gospel warmth. Then, the flip: 50,000 lights erupted in a cascade of color—reds like holly berries, golds like candle flames, blues like midnight masses—bathing the plaza in ethereal glow. Fireworks cracked overhead, the crowd’s roar drowning the city hum, but Strait’s presence lingered like afterglow. He slipped offstage amid backslaps from Paisley (“Brother, you owned it”) and hugs from Chenoweth (“You’re my hero, George”), vanishing into the wings with the unhurried grace of a man who’s headlined bigger—but never more heartfelt—nights.
For Strait, this Manhattan detour was a poignant full-circle. The Poteet, Texas native, whose 1981 debut “Unwound” cracked Nashville’s glass ceiling, has long shunned the spotlight’s glare—eschewing Vegas glitz for ranch life with wife Norma, their son Bubba, and grandkids Harvey and Jilliann. His 2024 Kennedy Center Honors had cemented his crown, but Rockefeller? It was uncharted: country’s cowboy code clashing with urban tinsel. “Never thought I’d swap longhorns for ice skates,” he’d joked in a pre-tape Billboard chat, “but if it’s for the kids’ wonder, count me in.” The set drew from his vast vault—hits that have soundtracked barbecues and breakups—infusing holiday hush with honky-tonk heart. “George brought the South to the skyline,” McEntire later gushed on her Reba’s Place podcast. “It wasn’t country invading Christmas; it was Christmas getting a dose of real.”
The aftershocks are seismic. By dawn on December 4, bootleg audio flooded fan forums: r/CountryMusic threads dissecting his medley’s “genius restraint,” with 8,000 upvotes on a post hailing it as “Strait’s gift to the season—timeless twang in a TikTok world.” Entertainment whispers amplify: The Hollywood Reporter speculates a Strait holiday EP, while Rolling Stone dubs it “the anti-Vegas Vegas—pure, unplugged Americana.” Families who braved the barricades share stories of generational bridges: a father from Amarillo, tears freezing on his cheeks, texting his Texas kin, “Saw George under the tree—felt like he sang for us.” For a tradition born in 1931, when workers erected the first spruce amid the Depression’s despair, Strait’s infusion feels providential: a reminder that amid the commerce and clamor, holidays thrive on heartstrings, not just light strings.
As the tree stands sentinel through January 2026—its glow a beacon for 125 million visitors—last night’s echo endures. Strait didn’t dazzle with dazzle; he warmed with wisdom, turning a televised trope into a touchstone. In a season of excess, his was the gift that keeps giving: a cowboy’s quiet command, proving that the best lights aren’t strung on branches, but woven into songs that linger long after the applause. Rockefeller’s magic? It’s alive, amplified—and this year, a little more country than ever. Tune in when it airs; you might just catch the glow.