Rebooting the MCU: Hopeful restart or “disaster scenario”?

Rumors are circulating that Avengers: Secret Wars may cause a soft reboot for the MCU, and recent reports suggest it’s best off happening that way.

Split image of Iron Man crouching down and Captain America with blood on his mouth

If rumors of a possible MCU soft reboot following Avengers: Secret Wars are true, then a recent survey suggests Marvel should make it as soft as possible so as not to alienate audiences. As of now, reports of Marvel’s supposed reboot are based on some vague comments reportedly made by Kevin Feige. The suggestion seemed to be that Marvel would be keeping what they liked, and changing what they didn’t about the current MCU timeline. Though this sounds like Marvel is trying to keep things on the lighter side, some rumors make it seem otherwise.

There has been speculation that an MCU reboot could see the return of characters like Iron Man and Steve Rogers. If Marvel is really considering this, they should start reconsidering it. While the original MCU characters did well for Marvel in the past, the same might not be true going forward. In fact, with certain audiences, it seems like even Bob Iger’s new Marvel strategy to focus on sequels might not be the right course of action.

A Marvel Reboot Would Alienate Younger Audiences Even Worse Than Before

Surveyed Millennials And Gen Zs Said They Wanted More Original Content

Brie Larson, Iman Vellani, and Teyonah Parris in an artistic render for The Marvels' poster

A recent survey reported by IndieWire showed that 74% of Millennial and Gen Z audiences would prefer to watch original content over sequels and remakes. While this group is often dismissed, in truth, this is a significant portion of major demographics. Millennials range anywhere from 27 to 42, and older members of Gen Z are in their mid-20s. As such, this range reflects a considerable chunk of the theater-going population that Marvel could lose out on if they fully reboot their franchise.

A full Marvel reboot would mean a lot of remakes of movies like Iron Man, introducing new versions of already established MCU characters. Even if the MCU just brought back old characters, that would just mean more sequels, this time not even featuring fresh versions of the characters. The Marvels already showed that the MCU is struggling with younger audiences. If Marvel wants to court these viewers, they will need to tell more original stories.

Leaving The MCU Mostly Intact Would Force Marvel To Tell New Stories

Marvel Still Hasn’t Used Many Characters From The Comics In The MCU

Marvel Comics panel showing a huge range of Marvel's heroes, including the Avengers, X-Men, and Inhumans Marvel may have already adapted a good number of comic book characters for the MCU, but they still have a lot to work with. While some of the X-Men have been adapted before, there are still many who have never been on the big screen, like Forge or Firestar. There are also plenty of other popular Marvel characters that have never had a movie, like Squirrel Girl or Captain Britain. The Guardians of the Galaxy Vol. 3 box office proved that even some of the most obscure comic book characters could be huge hits if they were in good movies.

 

Related Posts

Party Drink Contamination? 😱😳 New Findings Suggest a Suspicious Substance May Have Pushed Brianna Into Chaos

The fluorescent hum of a university tailgate party in Austin, Texas, should evoke cheers, camaraderie, and the sweet sting of victory—or defeat—in equal measure. But on the…

Brianna Allegedly Confessed Suicidal Thoughts in October – So Why Did Someone Scream for Help on That Balcony Moments Before She Fell?

In the neon glow of Austin’s West Campus, where the pulse of college life beats with unbridled energy, a young woman’s story ended in a shattering plunge…

Charlotte’s 3rd Train Attack This Year Sparks CRISIS-Level Concerns — Passenger Stabbed, 3-Time Illegal Reentry Suspect Arrested — Community Demands Answers 🚇🩸

Suspect in Custody After Train Altercation in Charlotte Raises Immigration Concerns A man faces serious charges following an altercation on a Charlotte light rail train that left…

“The Midwife Miracle That’s Outshone Every BBC Epic”: Call the Midwife’s 2025 Christmas Special Tease Ignites Frenzy as Fans Crown It the Ultimate ‘Masterpiece’ Period Drama.

In a heart-tugging twist that’s got period drama devotees dusting off their vintage hankies, the BBC’s Call the Midwife – that gloriously gritty chronicle of 1950s East…

Netflix’s Jingle Bell Heist Rockets to Christmas Chart Domination as Fans Obsess Over Its Jaw-Dropping Heist Shock.

Just when you thought the holiday movie season was doomed to another parade of predictable puppy parades and mistletoe smooches, Netflix’s genre-bending crime caper Jingle Bell Heist…

“He’s a Walking Punchline!”: JD Vance’s Epic Meltdown After Jimmy Kimmel’s Savage Donut Parody Turns Him Into America’s Cringiest Meme Overnight

In a late-night takedown that’s left the Vice President-elect red-faced and rage-tweeting into the void, Jimmy Kimmel unleashed holy hell on JD Vance last night, December 6,…