The Duchess of Sussex announced her new business venture, American Riviera Orchard, in March.
Meghan Markle was left dismayed after her new product was “widely mocked”, according to a royal commentator.
The Duchess of Sussex announced her new business venture, American Riviera Orchard, in March, and initially teased fans with vague details about her brand.
In a video that was shot at her and Prince Harry’s mansion in Montecito, the duchess could be seen cooking in the kitchen, as well as walking around the lavish grounds of their family home.
Details of what Meghan would be selling soon emerged.
Meghan Markle ‘left in tears’ after latest career move
As well as kitchen and homeware, the mother-of-two is planning on launching her own line of oils, nut butters, jams, and preserves, as well as home fragrances and furnishings.
The hype over the Duchess of Sussex’s new brand soon died down, as no more details were given by Meghan about when American Riviera Orchard would eventually go live.
Royal author Tom Quinn claimed Meghan was dismayed following the lacklustre reception to American Riviera Orchard, especially after the criticism she received over her new jam.
He explained: “The one fly in the ointment is Meghan’s new internet brand, America Riviera Orchard.
Kris Jenner posted this photo on her Instagram story thanking the Duchess of Sussex for her jar of jam
“Meghan’s new jam was widely mocked for being expensive and nothing special.
“She has reached the point now where she thinks that anything and everything she does will be unfairly criticised.
“Like her husband, she feels that people are unfairly picking on her – she cannot understand why people don’t admire her work.”
Quinn continued to tell The Mirror: “She is especially sensitive about any criticism of her luxurious lifestyle in the US – from her point of view this is something to be admired not criticised.”
Meghan’s Instagram page is titled American Riviera Orchard
Meghan Markle has always had a keen interest in lifestyle
The Duchess of Sussex is thought to be planning a PR blitz in the run-up to American Riviera Orchard going live.
Meghan will attempt to win over new followers for the brand as she makes a string of appearances on chat shows and podcasts as well as giving interviews to “specially selected” journalists.
The 43-year-old is said to be desperate to improve her image, both in the US and the UK. In addition, she wants to “drive online sales” when her brand goes live, according to The Express.
