The release of the “Tobey” music video comes as part of Eminem’s promotional push for “The Death of Slim Shady,”

Eminem has unveiled the music video for his latest single “Tobey,” featuring Big Sean and Babytron, directed by Cole Bennett. The video, set against the backdrop of their hometown Detroit, showcases multiple visual representations of each rapper as they deliver their verses with intensity.

“Tobey” serves as the second single from Eminem’s highly anticipated twelfth studio album titled “The Death of Slim Shady (Coup De Grâce),” scheduled for release on July 12. The track, released last Tuesday, addresses recent controversy sparked by hip-hop pioneer Melle Mel, who suggested Eminem’s inclusion in a top five rappers list was solely due to his race.

In response, Eminem fiercely defends his legacy in the song, stating, “So when I get dissed though by a pioneer who is one of the reasons why I am here / They tell me that I should just let the shit go and slide / Melle Mel shouldn’t get no reply, that man is a legend / Bitch, so am I.”

The release of the “Tobey” music video comes as part of Eminem’s promotional push for “The Death of Slim Shady,” which he first announced during April’s NFL Draft in Detroit. The album’s announcement was accompanied by a trailer styled after “Unsolved Mysteries” and an obituary in the Detroit Free Press, symbolically bidding farewell to his Slim Shady alter ego.

Earlier, Eminem teased fans with the album’s debut single “Houdini” in late May, drawing references to Megan Thee Stallion, Steve Miller Band, and his own 2002 hit “Without Me.” While details about “The Death of Slim Shady” remain sparse, it’s confirmed that Dr. Dre has contributed to the album’s production.

Fans and critics alike eagerly await the full release of Eminem’s upcoming album, poised to be a significant moment in his illustrious career.