The trailer for the Complex-produced digital short ‘The Face-Off’ sees Em telling Slim Shady that Gen Z is not a fan.

In the teaser trailer for the new Complex-produced digital short The Face-Off, Eminem faces off against his own alter ego, Slim Shady.

Set to arrive on July 29, the short features Eminem in conversation with his infamous alter ego, whom he recently resurrected for his twelfth studio album, The Death of Slim Shady (Coup de Grâce). “I’m back because you got your nuts tucked so tightly between your legs fucking Caitlyn Jenner would be jealous,” says Slim Shady in the trailer. “Yo, are you just, like, allergic to not being an asshole?” Em replies.

Em tears down the cartoonish alter ego, whom he compares to Cartman from South Park or Family Guy. “You can’t be canceled,” he continues. “Every other week on TikTok, Gen Z discovers you on Monday and cancels me on Tuesday.”

The subject of being “canceled” is a big one on The Death of Slim Shady, cropping up across multiple tracks. Gen Z is a big target for the rapper, with him suggesting the generation is “too sensitive.”

Back in 2021, there was a lot of commentary across social media that Gen Z was trying to “cancel” the hugely successful rapper, mostly for lyrics many have deemed misogynistic, fatphobic, or homophobic. There was one particular clip from TikTok @cassiebessette607, in which she responded to the calls to cancel him.

“Somewhere in the Detroit multiverse, Slim Shady has escaped his 2002 timeline and popped through a portal to terrorize 2024,” a description for the teaser reads. “A serial offender with no shortage of targets, Slim’s really back with Terminator-type tenacity, bent on taking out the very man that sired him: Marshall Mathers. In ‘The Face-Off’—a digital short created in collaboration with COMPLEX—Slim and Marshall spar with the gloves off in an 11 minute roast battle that bends space and time, and shatters civility. Only when the dust settles do we discover which one wins the war for the soul of Eminem. ”

You can also shop Complex’s The Death Of Slim Shady Capsule Collection by heading here. Pieces include t-shirts, hoodies, and hats.

Instagram: @complexshop

Watch the trailer for The Face-Off above, and stay tuned for more Eminem content soon