In the glittering chaos of Los Angeles’ Halloween night, where palm trees sway under strings of orange lights and the air buzzes with candy-fueled excitement, 12-year-old North West emerged as the undisputed queen of spooky chic. On October 31, 2025, Kim Kardashian and Kanye West’s eldest daughter unleashed her inner werewolf, channeling Clawdeen Wolf from the iconic Monster High franchise in a costume so meticulously fierce it could have stepped straight out of the animated halls of Monster High Academy. But North didn’t prowl alone—joined by a pack of equally stylish friends, each embodying a different ghoul from the beloved Mattel universe, the group turned a simple trick-or-treat run into a full-blown monster mash extravaganza. Videos and photos flooded TikTok and Instagram, amassing millions of views as fans hailed it as the ultimate Gen Alpha group costume, blending nostalgia, glamour, and unapologetic fun.

The evening kicked off at the Kardashian-West family’s sprawling Hidden Hills mansion, a fortress of luxury transformed into a haunted haven with fog machines billowing eerie mist across the driveway and life-sized skeletons guarding the entrance. North, ever the trendsetter with her own budding music career and viral TikTok presence, had been teasing the look for days on the joint account she shares with mom Kim (@kimandnorth). In a series of clips posted just hours before dusk, North teased her transformation: starting with a bare face and curly hair, she layered on prosthetics—furry wolf ears perched atop a voluminous purple-streaked wig, golden hoop earrings dangling like Clawdeen’s signature bling, and subtle fang prosthetics peeking from a confident grin. Her outfit? A custom purple jacket with faux-fur trim over a zebra-print top, paired with a studded belt, ripped denim shorts, and thigh-high boots that screamed “fashion-forward werewolf.” Makeup artists added the finishing touches: golden eyeshadow to mimic Clawdeen’s fierce gaze, contoured cheeks for that sculpted monster edge, and claw-like nails in shimmering gold.

“North was obsessed with getting every detail right,” a source close to the family spilled in the aftermath. “She’s been binge-watching Monster High reboots and collecting the dolls since she was little. This wasn’t just a costume—it was her paying homage to a character who embodies confidence, style, and being unapologetically yourself.” Clawdeen Wolf, for the uninitiated, is the daughter of a werewolf in the Monster High lore—a teen ghoul with a passion for fashion design, loyalty to her pack, and a birthday eerily close to Halloween (October 30 in the books). Debuting in 2010 as part of Mattel’s doll line, Clawdeen quickly became a fan favorite for her bold personality and Y2K-inspired aesthetics: purple hues, animal prints, and accessories that blend scary with sassy. The franchise, spanning animated series, live-action films, and a 2022 Nickelodeon reboot, has grossed billions, appealing to kids who love monsters but hate conformity.

North’s squad elevated the vibe to legendary status. In one viral TikTok video, clocking over 15 million views by November 1, North posed with three besties in a dimly lit room adorned with glowing neon signs and faux cobwebs. Friend one slayed as Frankie Stein, the electric-charged daughter of Frankenstein: green-tinted skin, stitched scars, a white-streaked black wig in high pigtails, and a plaid dress with bolt necklaces. Another channeled Draculaura, the vegan vampire with a heart (and fangs) of gold: pink-and-black hair in twin buns, a heart-shaped choker, layered tutu skirt, and bat-wing accessories. The third ghoul embodied Lagoona Blue, the Australian sea monster: blue-scaled prosthetics, finned headpiece, webbed gloves, and a tropical swimsuit ensemble dripping with pearls. The group synced to a remixed Monster High theme song, striking poses—Clawdeen’s signature howl, Frankie’s spark fingers, Draculaura’s fang flash—before dissolving into giggles and dance breaks. “Monster style forever!” North captioned the post, complete with wolf emojis and purple hearts.

The inspiration ran deep in Kardashian DNA. Kim, 45, has long turned Halloween into a family spectacle, from her 2024 albino alligator prosthetics to iconic group themes like 2019’s Flintstones. This year, while Kim joined sister Khloé for a cuddly Care Bears ensemble with the younger cousins—pink fuzzy onesies for Kim, Chicago (7), Khloé, True (7), Tatum (3), and Dream (8)—she gave North full creative reign. “Kim’s all about letting the kids express themselves,” the insider added. “North designed the group concept months ago, sketching outfits and scouting custom pieces from L.A. costume houses.” Kanye, though absent from the festivities amid his own projects, reportedly FaceTimed to approve the look, praising North’s “artistic vision.” Siblings Saint (9), a soccer-obsessed zombie Neymar; Chicago, a mini Cheer Bear; and Psalm (6), a pint-sized fireman, rounded out the West crew, but North’s monster pack stole the spotlight.

Social media erupted in a frenzy of adoration and nostalgia. On TikTok, #NorthWestMonsterHigh trended globally, with duets from fans recreating the poses and parents sharing throwback Monster High doll hauls. “North just revived my childhood—Clawdeen was ALWAYS the best ghoul,” one user commented, liked 500,000 times. X (formerly Twitter) buzzed with memes: side-by-side comparisons of North’s costume to official Clawdeen artwork, praising the accuracy down to the gold moon pendant. Even Mattel took notice, reposting a fan edit with the caption: “The pack is back! 🐺💜 #MonsterHigh.” Critics? Minimal. A few grumbled about “rich kid excess,” but the consensus was pure joy: “This is what Halloween dreams are made of—creativity over cash.”

Beyond the glamour, the night highlighted North’s evolving star power. At 12, she’s already dropped a debut album track, collaborated on SKIMS campaigns, and built a following of 18 million on TikTok. Her Monster High homage nods to a franchise empowering young girls with themes of acceptance—monsters embracing their “freaky flaws.” In a world of filtered perfection, North’s playful growl reminds everyone: It’s cool to be different. The group hit the streets of Calabasas, pillowcases bulging with king-size candy bars from star-struck neighbors. Paparazzi flashes captured the pack howling at a full moon prop, North leading the charge with a confident strut that echoed Clawdeen’s runway walks.

As November dawned, the afterglow lingered. North posted a morning-after reel: makeup smudged, wig askew, surrounded by candy wrappers and friends in PJs. “Best Halloween ever with my ghouls,” she wrote. Kim chimed in: “My little fashion icon slayed!” The costume’s ripple effect? Spirit Halloween reported a 40% spike in Monster High sales post-North’s reveal, with Clawdeen kits flying off shelves. Mattel, riding the wave, teased a potential North-inspired doll collaboration—purple fur, gold claws, and all.

In an era where kids’ costumes often default to superheroes or influencers, North’s choice revived a cultural touchstone, proving nostalgia cycles faster than ever. From doll aisles to red carpets, Monster High teaches that monsters can be role models. North West, with her pack in tow, just enrolled the world in that lesson—one fierce howl at a time. As the fog clears on Halloween 2025, one thing’s clear: The future of frightful fashion is in fabulous claws.