Selena Gomez Confirms She Won’t Sell Her $2 Billion Beauty Company

Gomez said in a new interview that she will be working on products for Rare “for the next few years.”

Actor, singer, and entrepreneur Selena Gomez isn’t selling her multi-billion dollar beauty brand any time soon.

Gomez clarified in an interview this week that she was not thinking about selling her beauty brand, Rare Beauty, or taking it public. The company is reportedly worth $2 billion.

“I don’t have any plans on that, genuinely,” Gomez told TIME.

Gomez mainly focuses on Rare Beauty’s product development and philanthropy, overseeing the Rare Impact Fund, which has raised $13 million since Gomez founded the company in 2020.

She told TIME that she will be working on products for Rare “for the next few years” and that she never wanted the company “to be about making a lot of money and that’s it.”

Selena Gomez. Photo by Samir Hussein/WireImage

Gomez’s remarks refute a March report that Rare Beauty was in private talks about a possible sale or IPO.

Rare is popular on social media and sells an array of $30 and under makeup, body care, and brushes.

A $23 liquid blush from the company went viral on TikTok in 2022 and brought in $70 million in revenue that year. The company’s bestsellers include tinted lip oil and matte lipstick, per a ranking on its site.

Rare reportedly hit more than $400 million in net sales from February 2023 to February 2024.

Related Posts

Party Drink Contamination? 😱😳 New Findings Suggest a Suspicious Substance May Have Pushed Brianna Into Chaos

The fluorescent hum of a university tailgate party in Austin, Texas, should evoke cheers, camaraderie, and the sweet sting of victory—or defeat—in equal measure. But on the…

Brianna Allegedly Confessed Suicidal Thoughts in October – So Why Did Someone Scream for Help on That Balcony Moments Before She Fell?

In the neon glow of Austin’s West Campus, where the pulse of college life beats with unbridled energy, a young woman’s story ended in a shattering plunge…

Charlotte’s 3rd Train Attack This Year Sparks CRISIS-Level Concerns — Passenger Stabbed, 3-Time Illegal Reentry Suspect Arrested — Community Demands Answers 🚇🩸

Suspect in Custody After Train Altercation in Charlotte Raises Immigration Concerns A man faces serious charges following an altercation on a Charlotte light rail train that left…

“The Midwife Miracle That’s Outshone Every BBC Epic”: Call the Midwife’s 2025 Christmas Special Tease Ignites Frenzy as Fans Crown It the Ultimate ‘Masterpiece’ Period Drama.

In a heart-tugging twist that’s got period drama devotees dusting off their vintage hankies, the BBC’s Call the Midwife – that gloriously gritty chronicle of 1950s East…

Netflix’s Jingle Bell Heist Rockets to Christmas Chart Domination as Fans Obsess Over Its Jaw-Dropping Heist Shock.

Just when you thought the holiday movie season was doomed to another parade of predictable puppy parades and mistletoe smooches, Netflix’s genre-bending crime caper Jingle Bell Heist…

“He’s a Walking Punchline!”: JD Vance’s Epic Meltdown After Jimmy Kimmel’s Savage Donut Parody Turns Him Into America’s Cringiest Meme Overnight

In a late-night takedown that’s left the Vice President-elect red-faced and rage-tweeting into the void, Jimmy Kimmel unleashed holy hell on JD Vance last night, December 6,…