Top 10 NBA player signature shoes for 2023-2024

Lebron James dunks against the Los Angeles Clippers

Los Angeles Lakers forward LeBron James, right, goes up for a dunk as Los Angeles Clippers guard Russell Westbrook, center, defends and guard Austin Reaves watches during the second half of an NBA basketball game Wednesday, Nov. 1, 2023, in Los Angeles.(AP Photo/Mark J. Terrill)

10. James Harden: Adidas Harden Vol. 7

James is a polarizing player. He’s won MVP, been to the finals, and asked to be traded four times. A lot has happened since he inked his 13-year $200M deal with Adidas in 2015. But one thing remains true, James Harden is #1 on the call sheet regardless of the team he plays for, including the brand with three stripes.

The Harden Vol. 7 harkens back to the Vol. 1′s with a texturized sued cap toe as well as strong YEEZY inspirations. The padded side panels and higher ankle lines differ greatly from previous volumes. A hybrid BOOST and Lightstrike midsole serve up lightweight energy while the traction pattern supports each jump, cut or change of direction.

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9. Lamelo Ball: Puma MB.03

It’s only right the arms of the NBA’s first Gen Z NBA superstar are adorned with tattoos of bright red flames. Lamelo’s individuality has set him apart since his days at Chino Hills High. So it comes as no surprise Puma and the young PG agreed to a $100M contract in 2020, and has since been the first NBA player with a signature Puma shoe.

With mysterious slime, claws, and inspiration from aliens, the MB.03 has it all. In a time where performance court shoes take themselves so seriously, it’s refreshing to see Puma zig amongst all those who zag. The shoe’s full coverage engineered nonslip rubber compound is ideal for quick cuts, pull-ups and crossovers. All essential parts of LaMelo’s game.

8. Zion Williamson: Jordan Zion 2

It hasn’t been the smoothest of periods for Zion Williamson since he entered the league as the #1 overall pick. The headlines and media have not always been kind to the man many assert as holding generational ability. In 2019 Zion signed a multi-year deal with the Jordan brand rumored to be worth $70M. Frankly, it’s only a matter of time until Zion is performing at an All-Star level consistently.

Reminiscent of more supportive, full-figured, performance court shoes of the 90′s, the Zion 2′s scream power. As the first Nike shoe to feature the Air Atrobel unit within the heel, explosivity is prioritized, all while the reinforced forefoot strap keeps your foot stable without sacrificing movement and mobility.

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7. Russell Westbrook: Jordan Why Not Zer0.6

Never afraid of standing out, Russell Westbrook’s signature line has encapsulated his fearlessness on and off the court in shoe form. After wearing exclusively Nike for the early part of his career, Westbrook signed a five-year endorsement deal with the brand in 2013, then extended that deal in 2017 by inking for another ten years. The Brodie will be in Jumpman for the foreseeable future.

The Why Not Zer0.6 is devoted to acceleration. Its wrapped rubber extends nearly to the midsole allowing for no slip grip, both major components of Russ’ game. The midfoot plate runs through the shoe for added stability, with a zip collar that rings the shoe’s special message with its teeth: “Why Not?”

6. Luka Doncic: Jordan Luka 2

The level to which Luka Doncic has ascended thus far is astounding. Not bad for a guy drafted after Marvin Bagley III. His game is atypical of what many NBA fans have seen of Europeans entering the league in the last decade. After securing his five-year, $75M deal with the Jumpman in 2019, it has been clear to see the Jordan brand is ready to hitch its yacht to the cape of this future MVP.

Luka’s game is his own, and it’s only fitting his shoe is too. Upgrading nearly every aspect of the Luka 1′s, the 2′s are built on the three pillars of cushioning for impact, last-step efficiency, and a 360-degree support system. Jordan has upgraded the midsole cushioning with improved flexibility, and a cage-like wrap design atop the foot allowing full containment and security.

5. Steph Curry: Under Armour Curry 11

Real hoopers everywhere beam with pride at how far Under Armour’s Curry line has come. The mockery and ridicule received by the line’s first designs were loud, but as we enter into the second decade of this partnership, the fruits of its labor are evident with the announcement that the partnership will, “last well beyond the NBA star’s retirement.”

The low bouncy aesthetic of the 11′s is tailored for the nonstop moment paramount to Steph Curry’s game. UA’s Warp upper technology provides enhanced comfort, combined with duel-density UA Flow cushioning for grip, and a Forefoot Pebax® plate allowing for additional flex & agility with lateral support.

4. Anthony Edwards: Adidas AE1

Anthony Edwards will be a top 5 player in the NBA by playoff time. Bet that. His PPG continues to climb since his rookie year, 19.3, 21.3, 24.6, 27.6, and he’s still only 22. Adidas couldn’t wait for the ink to dry on this young Timberwolf’s new deal to rep the German giant. Minnesota currently sits at 8-2 in the West, with a fanbase that is ready to be led by AE into the playoffs consistently.

The AE1′s are designed around the foundations of speed and agility, with a unique TPU exterior overlay that enhances the wearer’s multi-directional movements. The shoe also ensures more ventilation and boasts the BOOST cushioning system for added comfort. The first release will contain three colorways and will hit stores next month.

3. LeBron James: Nike LeBron XXI

He did it again. After two decades of innovation and trendsetting, Nike and LeBron built upon the LeBron 20 design with another low-top silhouette. The history between King James, and the world sportswear leader is long and documented and was further sealed in 2015 upon the announcement of the signing of a lifetime contract reportedly worth $1 billion.

The LeBron XXI has a cabling system that works with Zoom Air cushioning and a light, low-to-the-ground design, giving you agile fluidity and explosiveness without excess weight. The apex of Nike’s performance basketball line, the Lebron XXI’s allow you to do it all, take flight, drive the lane, spot up, pull up, the possibilities are endless. They are truly shoes fit for a King.

2. Kevin Durant: Nike KD16

For over a decade, Nike’s KD line has been unafraid to push boundaries of design, and function, and entirely overhaul models from year to year. It’s no surprise the partnership was renewed in 2014 to the tune of $300M over ten years. The line has produced genuine classics like the KD4 and KD6, and with a potential third championship ring, could the KD16′s be added to this list?

Based on KD’s feedback, Nike took inspiration from the KD15′s and added a bottom-loaded forefoot Zoom Air unit for extra pop and snappiness. The grooves and ridges in the sole help provide multidirectional traction and court feel- a key element to any hoopers game. As standard with any KD shoe, the line’s creative colorways consistently stand apart from the crown. Aunt Pearl anyone?

1. Devin Booker: Nike Book 1

Devin Booker asked Nike to create a shoe inspired by the idea of a “future classic,” essentially a shoe you can wear on and off the court, and boy did they deliver. After first signing with Nike before being drafted, and resigning in 2018, his new extension signed last year will keep the swoosh on his feet for 15 years. Nike will also produce a lifestyle brand under his signature.

Since Nike announced the Book 1′s just a few months ago, Booker has worn the full orange colorway during the preseason and was spotted with a different “cool grey” colorway in practice. Afficinatos of basketball shoes everywhere are counting down to get their hands on the Book 1′s. With the Suns ripe for a run at the Larry O’Brien, 2024 could be a big year for Devin Booker and sales of his first signature shoe.